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Looking for a perfect way to showcase your apparel brand? Whether you’re launching a new collection or refreshing your packaging’s look, our high-quality, customizable boxes are designed to leave a lasting impression. At CPP Boxes, we create stunning custom apparel boxes that make your products stand out and attract your customers. Join hands with us and give the uplift your brand’s packaging needs. Get a free quote and move one step closer to putting an end to your packaging worries.
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Apparel is one of the largest sectors in the retail business. Hardly any other section of the retail industry has so many diverse products. What’s worth noting here is that almost all of the apparel products have a huge demand, making space for more brands to enter the market. From the customers’ point of view, it brings them myriad options. But from a brand’s perspective, this means coming up with unique ideas to stay ahead in the game.
Brands have to adopt a 360-degree approach to prosper in such tough markets. Apart from focusing on the usual elements like price, quality, and customer service, they have to make their products noticeable by using pretty packaging.
Luckily brands don’t have to put in too much effort to get perfect retail packaging boxes for apparel that sell. However, getting such boxes requires the right design, high-quality material, relevant customization, and finishing techniques. With CPP Boxes, you don’t have to worry about all these things, as we provide free design support and use only the best raw materials, fine inks, and the right finishing methods as per the nature of your brand and product.
The beauty of apparel packaging boxes lies in their versatility. They can be modified to pack a wide range of products. Here is a glimpse of what you can sell in them.
Custom apparel boxes can readily serve as special packaging for specific segments of your target market. By going for bespoke packaging for different types of products and buyers, brands can create an instant connection with shoppers and an urge to check out their offerings.
For example, if you are selling children's wear in these boxes, using playful fonts, fun colors, and cartoon images on the packaging can amplify the attractive appeal of the box. For Generation Z, gaming elements and superhero pictures can make a difference. Similarly for Generation Y, individuality and sustainability are valuable. In this way, brands can search the likings of different types of buyers and apply them when making the box’s design. The same scheme can also be used for selecting colors, fonts, and graphics.
The personalized boxes become even more relevant when selling luxury goods. These buyers don’t have an issue spending extra while making their purchases. They don’t only buy goods; they look for experiences. One right way to provide them with this sublimity is by packing luxury goods like perfumes, designer watches and shoes in rigid boxes for retail. Made from thick paperboard, they are a little bit costly than custom apparel boxes made from cardboard, but they enrich a shopper’s experience.
With the cost of doing business on the rise, brands are on the hunt for things that can serve them on multiple fronts. Custom printed apparel boxes that focus on branding elements like logos, taglines, brand colors, and fonts can help brands kill two birds with one stone. Firstly, they are a stylish yet functional housing for your boxes. Secondly, they help build a brand’s unique identity and earn them a distinct spot in the market.
Of all the elements stated above, the logo is the most vital. To understand this, let’s take the example of the world’s best apparel brands like Nike, Adidas, YSL, Dior, Versace, and ZARA. Buyers sometimes don’t remember their names, but they instantly recall them when they see their logo. So, getting high-quality custom apparel boxes with a logo can help you build a reputation among the masses gradually. When your brand’s logo is printed across all types of packaging, it will slowly make its place in people’s minds.
Yes, we know that high-quality custom apparel packaging is vital for boosting sales in physical stores. Are they equally important for online buyers? Yes. They are, in fact, more relevant. How? Let’s find out!
For online buyers, the packaging is the first physical interaction with your brand. Just imagine a buyer’s response if he or she gets their parcel in a broken, plain, or poorly printed box. This is a huge blow for your brand. Even if your products are of excellent quality, the initial perception of your brand falls pretty badly.
Not only this, online buyers are quick to share their experiences with social media; this is particularly true for Generation Z buyers. You might have seen that the quality of packaging is mentioned in most of the reviews nowadays.
To improve the quality of reviews, brands need to get high-quality custom apparel boxes that speak volumes about product quality even before the buyers open it. Adding personal messages and thank you notes can also help you get in the good books of online buyers. Moreover, they quickly share your product’s link in their close circle with a recommendation to either buy or stay away from your brand and its products.
When you improve the quality of the packaging, they get pricier. For higher quality, you’ll ask the supplier to use better paper, inks, and finishing techniques. All of this will increase the per-unit price of each box. However, this is where the apparel boxes at wholesale rates come in.
When you order packaging in bulk, whether it be simple brown boxes or high-end custom printed apparel boxes, you get huge discounts. This is an excellent way out for brands looking to buy cheap custom apparel boxes.
But what about smaller brands with fewer sales? They need to find suppliers that provide boxes at affordable rates with a minimum order quantity. CPP Boxes can help you with this, as we offer quite low rates even for a 100-box order.
One important factor that buyers hardly ignore is how a brand interacts with the environment. The eco-conscious folks are especially keen to find out about sustainability in a brand’s business practice. One way to tell the world you are a socially responsible entity is by using apparel boxes made from green materials.
Putting recyclability logos can also create awareness among brands. Similarly, using bio-based mailing envelopes can enhance a brand’s value in the eyes of consumers. For brands looking for eco-friendly packaging, CPP Boxes offers custom apparel boxes made with Kraft. It is made from softwood chips and is 100% green.
Some of the items in the apparel industry, like sunglasses, jewelry, and watches, require enhanced protection during shipping. So, upgrading custom apparel box material from cardboard to corrugated stock is a practical approach for transit purposes. Further, using solid materials lets the box retain its shape for a long period and adds a weighty feel that impresses buyers when they hold it.
Moreover, secure packaging ensures that the contents inside are not damaged during shipping. It also safeguards the product from external factors like moisture, heat, and pressure from other boxes.
Pull up your socks and get into the creativity mode as all the theoretic details have been unveiled. It’s time to craft a design, consult with your team members, and order your packaging from us. CPP Boxes can help you in all three departments with its quality services. As the top packaging supplier in the US, we offer free design support, guidelines for making the right design, and a quick turnaround to speed up the entire process. Write to us at info@cppboxes.com to learn more about how our custom apparel boxes can help you change your brand’s fate.
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