By Blake Harper, May 19, 2025
The global trend of sustainable packaging has experienced significant growth in recent years. According to different online studies, it’s indicated that 72% of consumers globally are willing to pay more for products packaged in eco-friendly boxes, envelopes, bags, or other solutions. That’s why, an endless variety of biodegradable, recyclable, and compostable packaging materials have been launched in the market. Among all the famous and functional, eco-friendly options, Kraft stands top of the list.
It's a 100% durable, sustainable, and aesthetically amazing packaging solution, often available in rustic and natural colors. With the advancement in packaging styles, designs, and needs, Kraft has also evolved. Currently, it’s available in several types to perfectly meet consumers’ shift, brand’s demand, and product needs. Out of all the most demanded Kraft types, the advanced-quality clay-coated Kraft back is one of the top picks of various businesses. Let’s explore what’s this material and why it’s becoming a trending packaging option over time.
Being one of the most famous types of paperboards, custom clay-coated Kraft back (CCK) stands out for its multi-ply composition. It has a special clay-coated surface on the front and a natural Kraft paper backing on the rear side. This dual composition gives this material a matchless strength and high-grade printability allowance. Hence, it’s the best packaging material for products that need memorable visual appeal, exceptional structural integrity, and matchless sustainability.
The following are the unique characteristics of custom clay-coated Kraft paper for which it stands out as one of the best packaging materials in the industry:
Thickness (Points) | Thickness (mm) | Approx. Grammage (gsm) | Typical Use Case |
8 pt | 0.203 mm | 180–200 gsm | Light cartons, labels, inserts |
10 pt | 0.254 mm | 220–240 gsm | Inner packaging, small product boxes |
12 pt | 0.305 mm | 260–280 gsm | Cosmetic packaging, retail cartons |
14 pt | 0.356 mm | 300–320 gsm | Food packaging, pharma cartons |
16 pt | 0.406 mm | 340–360 gsm | Beverage carriers, frozen food boxes |
18 pt | 0.457 mm | 380–400 gsm | Folding cartons, larger display packaging |
20 pt | 0.508 mm | 420–440 gsm | Rigid packaging, high-durability cartons |
22 pt | 0.559 mm | 460–480 gsm | Heavy-duty retail packaging |
24 pt | 0.610 mm | 500–520 gsm | Heavy boxed items, multipacks |
Here’s a detailed overview of the nitty-gritty of creating top-quality clay-coated Kraft paperboard:
Always start by preparing the base materials. You need to prepare Kraft pulp and clay slurry (coating material). Here’s how you’ll carry out the process:
Making of Kraft Pulp (Unbleached or Semi-Bleached Forms)
Production of Clay Slurry (Coating Material)
This step is carried out in a Fourdrinier or a multi-ply paper machine. It’s a detailed process, comprising the following steps:
Sheet Production
Sheet Pressing
The partially formed sheets are then pressed through a series of press rollers to remove extra water content and strengthen the fiber bonding.
Sheet Drying
The prepared sheets are then passed through a drying section in the machine where heated cylinders are incorporated. These cylinders help reduce the moisture content by around 6-8%.
Layering of Multi-Ply Boards
When the paperboard is completely dried and flattened, move to the next step which is the application of coating:
Use Blade or Rod Coater
Apply clay slurry to the top surface of the paperboard with blade coating (for smoother finishes) or (for more consistent layer thickness). In C1S, only the top surface is coated. Whereas, in CS2 paperboards, both sides are professionally coated.
Completely Dry the Coating
Once the coating is applied properly, pass the paperboard through infrared or hot air dryers to completely dry the clay coating rapidly without damaging the board's quality and composition.
After professional coating and drying, the paperboard is passed through calendar rolls, comprising heated and polished rollers. This step provides an advanced-level gloss, smoothness, and uniformity to the coated surface of the paperboard material.
At last, the paperboard is wound into large rolls or cut into sheets. It’s further laminated, embossed, debossed, and die-cut to give a premium visual appeal. The finished board is then shipped carefully to the custom box manufacturers and suppliers to make bespoke packaging solutions. Besides the above-discussed, you can also apply barrier coatings, such as Polyethylene (PE), wax, or water-based layers to provide additional resistance against grease, moisture, and chemicals.
The following are the ten most famous and demanded types of CCKB paperboard. Let’s check them out for a better understanding:
It’s a single clay-coated material with a white top surface for printing and an uncoated brown Kraft on the back. Having excellent printability on one side, C1S CCKB stands out for its high-end stiffness and durability because of the Kraft back. This premium material is widely used in making:
C1S CCKB is also one of the most cost-effective, widely available, and recyclable packaging solutions.
This best-quality material has a clay coating on both sides with a layer of Kraft base in the center. CS2 CCKB allows you high-grade printing on the inside and outside of the packaging box. That’s the reason, CS2 CCKB is one of the most preferred materials for making premium product boxes, cosmetics packaging, consumer electronics goods boxes, and many more such packaging solutions. Hence, dual surface branding and a box’s refined interior appearance are the major perks that brands can avail of by using CS2 CCKB material for their product’s packaging.
Similar to C1S CCKB, the high bulk CCKB also has a clay-coated front and a kraft back. The only difference lies in its unique engineering that offers a high caliper at a lower weight basis. High-bulk CCKB material is stiff, durable, and sustainable. It has an increased thickness without adding extra weight to the product’s packaging. Besides reducing material and shipping costs, this best-quality coated Kraft back also stands out for offering a matchless rigid feel to the product’s premium packaging. High bulk CCKB is usually sued in making:
It has a C1S structure with added moisture resistance on both sides. Wet strength CCKB is ideally considered for retaining a box’s shape and strength when exposed to humidity, cold storage, or condensation conditions. This top-notch packaging material is durable and sustainable, even in wet surroundings. That’s why, it’s perfect for cold chain supply packaging. Typically, the wet strength CCKB is used for making:
Available in C1S or C2S forms, the FDA-compliant CCKB has coated front and virgin Kraft back with FDA-compliant additives or barriers. It’s a certified safe material for direct food contact packaging. FDA-compliant CCKB meets all the regulatory packaging standards and ensures high-end food safety. This advanced type of durable and sustainable packaging material is highly recommended for making:
Besides having a similar clay-coated front and a Kraft back, the recycled fiber CCKB stands out for its full or recycled fiber content. Though it’s more sustainable, it has a slightly lower strength and brightness as compared to virgin paperboard materials. Recycled fiber CCKB is often FSC or PEFC-certified. It’s usually used by the environmentally conscious brands belonging to:
It has a clay-coated front with a 100% virgin Kraft back. Featuring a high-grade fiber quality and premium finish, virgin fiber CCKB is known for its exceptional structural strength and integrity. It is the strongest and most durable material among all the CCKB options. Brands ideally consider this material to enhance the strength and presentation of their product’s packaging. It’s highly preferred for making:
It’s a C1S or C2S paperboard made with thinner caliper and lower grammage. Being lighter in weight, this high-end material is easier to fold and ideal for making lower-cost packaging boxes. Lightweight CCKB is a great solution for cost savings on manufacturing and shipping boxes. Here are some of the major applications where you can use lightweight CCKB to stand out on store shelves:
The clay-coated front of this material is made with bleached pulp for higher brightness. The Kraft back is the same as present in other common CCKB types. The extra bright surface of bleached top CCKB offers excellent printing opportunities for brands. This gives a clean and attractive look to the packaging. Bleached top CCKB is the ideal packaging material that not only supports vibrant and detailed printing but also plays a vital role in enhancing the overall shelf appeal of your product’s packaging. This refined material is preferred for making:
It’s a C1S CCKB type with a clay-coated front and a natural (uncoated) Kraft back. The rear of this material has a raw, fibrous texture because of no clay or gloss coating. It’s more affordable than the coated-back versions of CCKB packaging material. Despite having an uncoated back, this material is sturdy and printable. It’s widely used in making the following:
Feature | Clay Coated Kraft Back (CCKB) | Recycled Cardboard | Corrugated Board | Kraft Paper | ||
Structure | Solid board, 1 or 2 clay-coated layers, kraft back | Single-ply recycled fibers, uncoated | Fluted core between linerboards | Single-layer paper, uncoated | ||
Structure | 0.010–0.030 in (varies) | 0.015–0.025 in (varies) | 0.08–0.25 in (varies by flute type) | 0.002–0.006 in (typically light) | ||
Printability | Excellent (clay-coated top surface) | Fair to good | Moderate (if top liner is white) | Poor (not designed for printing) | ||
Surface Finish | Smooth, white top |
|
Usually brown or white liner | CPPBOXES | DATA CENTER | ||
Strh (Stiffness) | High (esp. virgin fiber types) | Medium | Low to moderate | |||
Moisture Resistance | Good (can be wet-strength treated) | Low | Very high (due to flutes) | Low | ||
Eco-Friendliness | Moderate to high (recyclable) | Cereal boxes, shoes, dry packaging | Shipping boxes, packaging inserts | Very high (biodegradable, recyclable) | ||
Costc | Medium | Low | Medium to high (based on ply) | Low | ||
Common Uses | Folding cartons, frozen food, cosmetics | Cereal boxes, shoes, dry packaging | Shipping boxes, packaging inserts | Wrapping, bags, void fill | ||
Reusability | Limited | Limited | High (strong and reusable) | Minimal | ||
Food Contact Safety | cLimited | Sometimes | Rarely (depends on liner) | Yes (often used for food wraps) |
The following are some of the amazing applications of custom clay-coated Kraft back in different industries that make it the number-one packaging material for countless businesses:
Whether it’s food, cosmetics, electronics, personal care, pharma, or any other retail market, custom clay-coated Kraft back is used in making the best-quality folding cartons. It has high stiffness that supports structural packaging. Usually, it is used in making tea & coffee boxes, premium skincare product packaging, and small appliance or gadget boxes.
Available in FDA-compliant grades, bespoke clay-coated Kraft back is highly used in the food industry for making bespoke packaging solutions for frozen, bakery, snacks, and dry food items. The wet strength and the grease-resistant variants of CCKB are highly preferred in making top-grade food boxes. Frozen meal trays, custom cereal boxes, pizza slice sleeves, bespoke donuts, pastries, and other such boxes are famous examples of CCKMB food packaging solutions.
Featuring Kraft-backed rigidity, foil stamping, and lamination-compostable surface, custom clay-coated Kraft back material is preferably used in making versatile and deluxe-quality gift packaging boxes. Custom perfume, gift, jewelry, and high-end accessory packaging boxes are usually made up of high-grade clay-coated Kraft back material.
Besides forming durable, sustainable, and attractive external packaging for products, the clay-coated Kraft back is also a go-to pick for creating bespoke inserts and sleeves for various beverage packaging solutions. Its lightweight but stiff composition provides excellent internal product support for various beverage products. Custom coffee sleeves, cup sleeves, and fold-over collars around bespoke packaging are typically made up of clay-coated Kraft back. Personalized 6-pack or custom 4-pack bottle carriers are also preferably composed of this high-end material.
Clay-coated Kraft back is highly recommended in making a wide variety of custom-printed stationery boxes. It is one of the most famous materials in the education and corporate branding industries. CCKB offers the best-quality print surface for logos, designs, and customization features. It is typically found in making custom presentation folders, notebook covers, calendar stands, and many more such products.
Do you want to stand out in the market with the premium-quality eco-friendly, and durable packaging of your products? Get in touch with CPP Boxes today and get a 100-unit MOQ of custom-printed boxes, featuring a clay-coated Kraft back composition. Order today and get the free shipping of your bespoke boxes at wholesale rates within just 7-9 business days
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Blake Harper is an experienced and dedicated packaging engineer with a deep passion for creating innovative, sustainable, and cost-effective packaging solutions. He holds a degree in Packaging Engineering, where he gained a strong foundation in materials science, product design, and manufacturing processes. With years of hands-on experience, Blake has honed his skills in optimizing packaging designs for a wide range of industries, including consumer goods, electronics, and food packaging.
Currently, Blake has been with CPP Boxes, a leading packaging solutions provider, for several years, where he has played a key role in designing packaging that balances functionality, cost efficiency, and sustainability. His work at CPP Boxes has involved designing protective packaging, improving supply chain logistics, and developing eco-friendly solutions that reduce waste and environmental impact.
Blake's expertise lies in selecting the right materials, creating structural designs that maximize protection and minimize costs, and ensuring that packaging meets both consumer expectations and industry standards. His approach integrates creativity with technical know-how, always striving for solutions that are both practical and innovative.
Passionate about environmental sustainability, Blake is always exploring new ways to incorporate eco-friendly practices into his work. He is committed to advancing packaging technologies and methodologies that reduce waste, improve recyclability, and contribute to a more sustainable future. Throughout his career, Blake has become known for his strong problem-solving skills, attention to detail, and his ability to collaborate effectively with cross-functional teams to meet project goals.